Top 100 pages in the Confluence documentation

This week I took a look at the top 100 pages in the Confluence documentation, as reported by Google Analytics on our documentation wiki. Google Analytics data is nice-looking as well as interesting, and I thought you’d like to see the results too. So here goes.

The analysis covers the pages in the documentation space for the latest version of Confluence only – the “DOC” space on our documentation site. The analysis does not include the documentation for any other products on the site (such as JIRA or Bitbucket) and it does not include earlier versions of the Confluence documentation either.

I chose to do the analysis over a period of two months: 16 August to 16 October 2012. In the middle of that period was the release of Confluence 4.3, on 4 September. As the spike in the graph shows, something happened on 3 October too!

Inferences drawn from the Google Analytics results

I’ve drawn some conclusions which will help me in restructuring the documentation space and prioritising work on the documentation:

1. Information about specific, complex topics tops the bill:
   • JAVA_HOME variable (at position 1, this is the most popular page. It’s likely that many readers are not even looking for information about Confluence specifically.)
   • Wiki markup (position 4)
   • Working with tables (9)
   • Integrating JIRA and Confluence (10)
   • etc
2. Installation and upgrade come next:
   • Upgrading Confluence (5)
   • Installation Guide (8)
3. Release notes are popular:
   • Confluence 4.3 release notes (7)
4. “Getting started” information is popular:
   • Confluence User’s Guide (6)
   • Confluence 101 (23)
   • Getting Started with Confluence (24)
   • Dashboard (43)
   • About Confluence (54)
5. Both “Confluence 101″ and “Getting Started with Confluence” are popular. It may benefit customers to merge these two documents. Both need a refresh. We need to better define purpose and audience of each.
6. Something big happened on 3 October – possibly the launch of a “collaboration” campaign by our marketing team, heralded by this blog post: Collaboration Best Practices – 3 Reasons Interruptions Hurt Your Team’s Productivity.

The pretty picture

Google Analytics results in the DOC space

Summary of statistics for the whole space

Page Views	Unique Page Views	Avg. Time on Page	Entrances	Bounce Rate	% Exit
807,430 % of Total: 15.52% (5,202,109)	663,691 % of Total: 15.53% (4,273,708)	00:02:25 Site Avg: 00:02:13 (8.54%)	328,588 % of Total: 17.36% (1,892,574)	58.70% Site Avg: 55.64% (5.50%)	39.60% Site Avg: 36.38% (8.84%)

Detailed statistics for the top 100 pages

Due to problems with the fixed width theme of this blog, I’ve split the table in two. First the list of top 100 pages:

1.	/display/DOC/Setting+the+JAVA_HOME+Variable+in+Windows
2.	/display/DOC/Confluence+Documentation+Home
3.	/display/DOC/helptips/header/iframe
4.	/display/DOC/Confluence+Wiki+Markup
5.	/display/DOC/Upgrading+Confluence
6.	/display/DOC/Confluence+User’s+Guide
7.	/display/DOC/Confluence+4.3+Release+Notes
8.	/display/DOC/Confluence+Installation+Guide
9.	/display/DOC/Working+with+Tables
10.	/display/DOC/Integrating+JIRA+and+Confluence
11.	/display/DOC/Installing+Confluence+on+Linux
12.	/display/DOC/Code+Block+Macro
13.	/display/DOC/Adding+a+Template
14.	/display/DOC/JIRA+Issues+Macro
15.	/display/DOC/Working+with+Anchors
16.	/display/DOC/Working+with+Macros
17.	/display/DOC/System+Requirements
18.	/display/DOC/Using+Apache+with+mod_proxy
19.	/display/DOC/Supported+Platforms
20.	/display/DOC/Connecting+to+an+LDAP+Directory
21.	/display/DOC/Importing+Content+Into+Confluence
22.	/display/DOC/Using+Apache+with+virtual+hosts+and+mod_proxy
23.	/display/DOC/Confluence+101
24.	/display/DOC/Getting+Started+with+Confluence
25.	/display/DOC/Server+Hardware+Requirements+Guide
26.	/display/DOC/Table+of+Contents+Macro
27.	/display/DOC/Page+Restrictions
28.	/display/DOC/Confluence+Setup+Guide
29.	/display/DOC/Confluence+Administrator’s+Guide
30.	/display/DOC/Database+Setup+For+MySQL
31.	/display/DOC/Customising+Exports+to+PDF
32.	/display/DOC/Configuring+the+Server+Base+URL
33.	/display/DOC/Running+Confluence+Over+SSL+or+HTTPS
34.	/display/DOC/Working+with+Links
35.	/display/DOC/Migrating+Confluence+Between+Servers
36.	/display/DOC/Installing+Confluence
37.	/display/DOC/Adding+Pages
38.	/display/DOC/Installing+Confluence+and+JIRA+Together
39.	/display/DOC/Restoring+Passwords+To+Recover+Admin+User+Rights
40.	/display/DOC/Confluence+4.3.1+Release+Notes
41.	/display/DOC/Setting+Up+Trusted+Communication+between+JIRA+and+Confluence
42.	/display/DOC/Installing+Confluence+on+Windows
43.	/display/DOC/Dashboard
44.	/display/DOC/Creating+Content
45.	/display/DOC/View+File+Macro
46.	/display/DOC/Space+Permissions+Overview
47.	/display/DOC/Writing+User+Macros
48.	/display/DOC/Working+with+Spaces
49.	/display/DOC/Keyboard+Shortcuts
50.	/display/DOC/Configuring+the+Documentation+Theme
51.	/display/DOC/Page+Tree+Macro
52.	/display/DOC/Creating+a+Page+using+a+Template
53.	/display/DOC/Assigning+Space+Permissions
54.	/display/DOC/About+Confluence
55.	/display/DOC/Customising+the+Dashboard
56.	/display/DOC/Confluence+4.3+Upgrade+Notes
57.	/display/DOC/Tasklist+Macro
58.	/display/DOC/Exporting+Confluence+Pages+and+Spaces+to+PDF
59.	/display/DOC/Working+with+Page+Layouts+and+Columns+and+Sections
60.	/display/DOC/Database+Configuration
61.	/display/DOC/Confluence+4.2+Release+Notes
62.	/display/DOC/Styling+Confluence+with+CSS
63.	/display/DOC/Moving+a+Page
64.	/display/DOC/Confluence+Security+Advisory+2012-09-11
65.	/display/DOC/Confluence+Wiki+Markup+for+Macros
66.	/display/DOCSPRINT/The+Simplest+Possible+JIRA+REST+Examples
67.	/display/DOC/Inserting+JIRA+Issues
68.	/display/DOC/Confluence+Installation+and+Upgrade+Guide
69.	/display/DOC/Running+Confluence+behind+Apache
70.	/display/DOC/Quick+Reference+Guide+for+the+Confluence+Editor
71.	/display/DOC/Migrate+to+Another+Database
72.	/display/DOC/Working+with+Templates
73.	/display/DOC/Confluence+4+Editor+-+What’s+Changed+for+Wiki+Markup+Users
74.	/display/DOC/Confluence+Release+Notes
75.	/display/DOC/Configuring+Tomcat’s+URI+encoding
76.	/display/DOC/Installing+the+Confluence+EAR-WAR+Edition
77.	/display/DOC/Using+the+Editor
78.	/display/DOC/Installing+Confluence+on+Linux+from+Archive+File
79.	/display/DOC/Upgrading+Confluence+Manually
80.	/display/DOC/Confluence+4.2.13+Release+Notes
81.	/display/DOC/Linking+to+Pages
82.	/display/DOC/Adding+a+Navigation+Sidebar
83.	/display/DOC/Chart+Macro
84.	/display/DOC/Installing+the+Firefox+Add-On+for+the+Office+Connector
85.	/display/DOC/Include+Page+Macro
86.	/display/DOC/Configuring+a+MySQL+Datasource+in+Apache+Tomcat
87.	/display/DOC/Configuring+a+WebDAV+client+for+Confluence
88.	/display/DOC/Working+with+Templates+Overview
89.	/display/DOC/HTML+Macro
90.	/display/DOC/Deleting+a+Page
91.	/display/DOC/Examples+of+User+Macros
92.	/display/DOC/Database+Setup+for+SQL+Server
93.	/display/DOC/Connecting+to+an+Internal+Directory+with+LDAP+Authentication
94.	/display/DOC/Configuring+Database+Character+Encoding
95.	/display/DOC/Expand+Macro
96.	/display/DOC/Global+Permissions+Overview
97.	/display/DOC/Widget+Connector+Macro
98.	/display/DOC/Subscribing+to+Email+Notifications+of+Updates+to+Confluence+Content
99.	/display/DOC/Column+Macro
100.	/display/DOC/Panel+Macro
	Page

And now the figures for each page:

1.	37,312	34,826	00:05:46	34,025	91.66%	90.44%
2.	35,926	28,186	00:01:04	13,313	27.89%	19.12%
3.	21,708	666	00:00:12	651	52.38%	2.99%
4.	14,408	12,707	00:03:29	9,039	64.55%	57.54%
5.	10,061	7,967	00:03:38	4,004	45.65%	38.32%
6.	10,050	7,851	00:01:03	3,756	34.42%	22.32%
7.	9,400	7,303	00:02:55	4,346	49.08%	39.49%
8.	8,669	6,616	00:01:12	3,976	16.55%	13.85%
9.	7,950	6,800	00:03:31	4,909	64.25%	56.29%
10.	7,497	6,326	00:02:26	4,274	43.54%	36.40%
11.	6,761	5,346	00:03:46	1,276	52.59%	32.89%
12.	5,619	5,056	00:02:56	4,070	72.85%	66.90%
13.	5,542	4,558	00:03:40	2,454	52.20%	42.69%
14.	5,475	4,601	00:04:13	2,706	60.31%	50.52%
15.	5,305	4,685	00:04:22	3,463	70.81%	62.09%
16.	5,165	4,196	00:02:06	2,070	42.95%	30.71%
17.	5,107	3,837	00:01:39	888	28.04%	16.41%
18.	5,064	4,364	00:06:31	2,866	80.98%	68.58%
19.	4,898	4,035	00:02:51	1,004	55.48%	34.24%
20.	4,895	4,260	00:04:19	2,552	72.84%	58.18%
21.	4,823	3,881	00:01:40	2,316	37.52%	30.81%
22.	4,201	3,767	00:04:44	3,119	78.94%	71.13%
23.	4,136	3,469	00:01:53	647	52.24%	27.95%
24.	4,108	2,858	00:00:48	371	25.88%	10.20%
25.	4,016	3,583	00:03:13	2,121	78.22%	56.55%
26.	3,892	3,400	00:03:29	2,503	63.88%	54.47%
27.	3,875	3,368	00:03:00	2,274	57.87%	49.83%
28.	3,782	3,258	00:04:03	1,238	45.80%	37.31%
29.	3,754	2,908	00:01:08	717	33.05%	15.64%
30.	3,714	3,151	00:06:22	1,487	69.20%	53.26%
31.	3,691	3,043	00:04:08	1,625	70.15%	53.13%
32.	3,462	3,085	00:04:18	1,580	67.78%	54.02%
33.	3,451	2,999	00:05:21	1,904	67.59%	58.39%
34.	3,397	2,946	00:01:53	1,707	53.19%	39.45%
35.	3,390	2,922	00:04:35	1,496	52.67%	44.54%
36.	3,359	2,695	00:00:32	125	18.40%	4.91%
37.	3,317	2,738	00:02:09	385	51.69%	24.60%
38.	3,305	2,530	00:02:08	1,058	30.53%	20.85%
39.	3,299	2,923	00:05:48	1,990	69.05%	58.23%
40.	3,224	2,628	00:02:52	1,181	45.39%	36.79%
41.	3,131	2,514	00:03:09	1,064	43.33%	31.56%
42.	3,129	2,542	00:03:48	401	43.64%	29.34%
43.	3,123	2,640	00:02:31	681	46.26%	25.68%
44.	3,055	2,414	00:01:03	501	23.95%	12.54%
45.	3,047	2,575	00:03:23	1,608	63.06%	54.78%
46.	3,040	2,635	00:02:29	1,006	42.84%	36.64%
47.	3,020	2,550	00:03:24	1,253	53.95%	39.93%
48.	2,968	2,479	00:02:04	716	46.65%	25.40%
49.	2,963	2,721	00:03:12	1,969	74.25%	61.80%
50.	2,913	2,532	00:04:15	1,054	62.24%	49.40%
51.	2,901	2,322	00:03:13	1,131	54.11%	41.57%
52.	2,850	2,490	00:02:16	1,266	42.02%	33.26%
53.	2,797	2,457	00:03:16	1,133	60.72%	51.41%
54.	2,795	2,359	00:01:41	189	41.27%	21.97%
55.	2,782	2,230	00:02:51	1,337	47.87%	38.43%
56.	2,757	2,110	00:02:18	597	24.79%	21.11%
57.	2,749	2,354	00:03:14	1,665	55.98%	50.35%
58.	2,677	2,354	00:02:59	1,613	58.09%	50.84%
59.	2,646	2,347	00:03:24	773	69.47%	44.07%
60.	2,645	1,866	00:00:53	672	20.83%	11.83%
61.	2,602	2,110	00:01:58	999	35.34%	27.59%
62.	2,599	2,081	00:02:45	1,370	50.07%	40.28%
63.	2,574	2,257	00:03:32	1,148	65.16%	55.67%
64.	2,570	2,128	00:04:06	634	69.87%	64.67%
65.	2,559	2,217	00:03:12	491	54.18%	43.34%
66.	2,555	2,121	00:05:54	1,828	70.30%	65.75%
67.	2,480	2,155	00:02:52	763	46.92%	35.69%
68.	2,473	2,007	00:00:38	242	10.74%	5.30%
69.	2,442	1,906	00:01:41	875	36.23%	21.66%
70.	2,440	2,136	00:02:42	969	55.52%	41.27%
71.	2,435	1,939	00:02:58	911	54.12%	35.44%
72.	2,420	2,056	00:01:23	589	37.18%	26.03%
73.	2,413	2,188	00:03:26	1,242	67.95%	59.64%
74.	2,411	1,807	00:00:59	394	30.96%	15.93%
75.	2,350	2,189	00:04:59	1,955	90.90%	83.57%
76.	2,319	1,744	00:04:16	593	50.93%	34.54%
77.	2,315	1,897	00:01:58	512	38.28%	24.28%
78.	2,312	1,814	00:04:42	365	50.68%	32.74%
79.	2,311	1,905	00:03:26	524	50.00%	34.62%
80.	2,304	1,827	00:01:31	709	37.24%	29.12%
81.	2,304	2,002	00:03:06	834	61.63%	44.97%
82.	2,297	1,968	00:02:55	1,307	52.49%	46.02%
83.	2,267	1,953	00:04:31	1,343	67.76%	58.49%
84.	2,232	1,653	00:03:25	1,135	67.75%	53.45%
85.	2,221	1,930	00:02:55	1,065	50.89%	41.11%
86.	2,186	1,990	00:05:58	1,719	84.53%	76.12%
87.	2,184	1,733	00:04:31	1,258	70.99%	60.07%
88.	2,167	1,926	00:01:41	1,613	52.45%	48.18%
89.	2,164	1,786	00:02:26	1,018	52.65%	42.05%
90.	2,132	1,953	00:02:49	1,514	69.82%	62.66%
91.	2,103	1,242	00:00:52	367	26.43%	10.98%
92.	2,033	1,598	00:03:32	638	60.19%	42.15%
93.	2,030	1,850	00:03:33	1,189	75.19%	61.87%
94.	2,013	1,842	00:06:00	1,253	88.35%	71.39%
95.	2,000	1,704	00:05:28	1,213	32.65%	56.35%
96.	1,991	1,777	00:03:01	669	59.19%	41.64%
97.	1,989	1,560	00:03:52	710	66.48%	52.89%
98.	1,953	1,736	00:02:58	1,079	67.19%	53.51%
99.	1,943	1,701	00:02:05	868	47.24%	37.42%
100.	1,942	1,691	00:03:28	941	58.24%	46.76%
	Page Views	Unique Page Views	Avg. Time on Page	Entrances	Bounce Rate	% Exit